Mr Consistent, the cocktail mixer company, was founded by Jeremy Davidson, Michael Sebire, and Jarrad Bell. The idea originated from jeremy’s experience in a Gold Coast restaurant where he saw the need for a faster and easier way to make quality cocktails. He then pitched the concept of pre-made cocktail bases to Michael, his colleague at the restaurant, and Jarrad, a friend with a branding agency.
The company officially launched in April 2020, right as the COVID-19 pandemic hit. With venues closing down, the founders quickly shifted their focus to sales through social media and online channels.
Through strategic social media marketing and a focus on quality ingredients and unique flavour profiles, Mr Consistent quickly gained a cult following and is now enjoyed right across the country. One of the Gold Coast’s small business success stories, the company now employs more than 100 locals.
